BIFE-SIM: Romania’s Gateway to the Global Furniture Market - SURSE SI RESURSE

BIFE-SIM: Romania’s Gateway to the Global Furniture Market

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Over 100 of the most well-known Romanian furniture and decoration manufacturers, distributors of accessories and equipment for the industry have already reserved their exhibition spaces at the Event that Brings Together the Romanian Furniture Industry Community – BIFE-SIM 2025. Pavilion B2 is 94% covered.

With over 14,000 sqm already contracted, dozens of conferences, live demonstrations and workshops, which will take place on 3 different stages, indoors and outdoors, and great interest from the market, BIFE-SIM 2025 is becoming the unmissable platform for brands that want to consolidate their national and international presence.

Furniture and decoration manufacturers have reserved generous spaces and promise exceptional arrangements to showcase their new collections and products, and equipment distributors have already contracted their latest equipment, which they will bring for demonstrations in Bucharest.

BIFE-SIM, international exhibition

In order to attract the specialized public in Europe, the exhibition is promoted externally. In May and June, BIFE-SIM was presented in specialized publications in Germany, France, the United Kingdom and Bulgaria. Romexpo has purchased advertising space, from advertorials to posting online banners in the Möbelmarkt Magazine in Germany, in Le Courrier du Meuble in France, in Furniture News in the United Kingdom and in MD Magazine in Bulgaria. And the campaign continues, both externally and internally. A month before the event, we will massively enter the online and offline media in the country (2 televisions, 2 radios, street screens, buses, printed press) to attract the visiting public.

Exceptional partnerships

The Romanian Furniture Manufacturers Association has entered into partnerships with professional associations in the field of architecture and design: ARDI – Romanian Association for Design and Innovation, The Institut Foundation, founder of Romanian Design Week, and RIDA – Romanian Interior Design Association, and continues its partnership with Ziarul Financiar. Together, we will organize events that will attract professionals, as well as visitors, and transform BIFE-SIM into the place where creativity and innovation are celebrated, and smart solutions are highlighted.

Organized for 33 years, BIFE-SIM consolidates Romania’s position as a force in the furniture field

BIFE-SIM 2025 thus becomes not just an event, but a business and inspiration platform, where new directions and standards are outlined for furniture manufacturers, designers and entrepreneurs in the field. Exhibitors will benefit from direct exposure to a professional audience, networking sessions, live demonstrations, debates and conferences held by industry, architecture and interior design leaders. The event also remains a tribute to the Romanian tradition in woodworking and authentic craftsmanship, so internationally appreciated.

Crafting Enduring Connections

BIFE-SIM 2025 will take place from 18 to 21 September 2025, in Pavilion B2 of ROMEXPO – Bucharest, and promises to be the most exciting edition yet: a true hub of ideas, products and cutting-edge solutions, built around collaboration and sustainable development. After the success of 2024, this year’s edition promises an even more complete and modern experience – from tradition to innovation, from production to design.

The event is organized in a strategic partnership between ROMEXPO, the Association of Furniture Manufacturers of Romania – APMR and the system of Chambers of Commerce and Industry of Romania.

If you are an APMR member and want to be part of the event that puts the Romanian furniture industry on the world map, quickly contact Roxana Miclescu, 0723391002, pmr@industriamobilei.ro. Only a few positions are still available.

To ensure the international exposure of your brand at the BIFE-SIM event, please contact the ROMEXPO team: Mădălina Ilie, 0721256873; Roxana Juganaru, 0758837732 or at romexpo@romexpo.ro. The available stands are limited, so we recommend that you reserve your position now to benefit from all the exclusive B2B facilities and opportunities.

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